Brand ········· Burger King
Agency ······ Grabarz & Partner
Carnivorous
Test
The natural spokesperson
for planet-based meat
When tasked with a small SoMe film to show Germany that BK’s plant-based nuggets taste as good as real meat, we turned to an unexpected spokesperson on meat-eating:
a carnivorous plant.
The result? Our nugget tastes so much like meat, it turned a plant into a cannibal.
The result? Our nugget tastes so much like meat, it turned a plant into a cannibal.
And then, we got on JOE LA POMPE for the first time.
